10 Things to Know About Blogging

Image

Last week, Judi Graff from the Springfield, Illinois area, came to visit the Missouri State Public Relations in Agriculture course to discuss the essence of blogging. I learned so much and am truly grateful that I had the opportunity to hear what she had to say about blogs. She gave us very beneficial information about how we can make our blogs better, and how blogs can be used to tell our stories. I especially appreciated her looking over my blog and giving me advice about what I can do to make it even better. Thank you Judi!

During her presentation, Mrs. Graff discussed several key elements in developing and maintaining a good blog page. Items such as the blog title, the page layout, colors and photos all play a huge part in how successful a blog is. I am going to list ten points that Judi Graf made about blogging that you may have not considered. This list is of things I learned, and I hope it is beneficial to you as well.

Top 10 List About Blogging-

  1. Blog Design: I learned that it is very important to maintain a blog page that is designed effectively. Judy Graff gave the class a simple phrase to remember. Simple, Obvious, Repeat. The page must be kept simple, yet obvious so that it will not distract readers. Posts and other valuable information must be easy to find; therefore it is important to keep it simple and obvious.
  2. You have approximately 7 seconds to catch  readers’ attention. Your page must be attractive and informative to really catch readers attention. This means having a catchy title and tag line, as well as having a page that readers want to investigate. The page must be eye-catching in order to grab readers’ attention.
  3. Have a contact page. It is important to have a page that readers can access your contact information. This page should include your e-mail address and other ways readers can directly contact you.
  4. The importance of a tag line. A tag line is a phrase that is usually located underneath a blog’s title. It gives readers a quick glimpse of what the page is about. It also can give readers a general idea of what kind of blogger you are, which is very important.
  5. Know and understand your target audience. As an effective blogger, you must know exactly who your target audience is. You must ask yourself this question- Who am I wanting to reach? This will determine the type of posts you publish and the type of page you maintain.
  6. Purpose. You must also ask yourself, what is the purpose of this blog website? You must understand why you are creating a blog, and what you want to accomplish with it. Whether it be for business purposes or personal purposes, you must be sure of what you want to achieve with your blog.
  7. The importance of “about” areas. Having a page or other area explaining who you are and why you are blogging is very important. Readers want to know more about you the author and why you are inspired to publish blogs and maintain your website. It also gives readers an opportunity to get to know you better. Judi explained that about pages are the second most viewed pages.
  8. Fast load time. It is very important to make sure your page loads quickly. If you have several large pictures, videos and other graphics, it may take a while for your page to load. If it loads slowly, readers may not want to wait for the information to appear.
  9. Utilize open space. The use of all available space is key, especially above the fold. (Above the fold means the content you see whenever you first visit a page without scrolling.) Saying this, you want as much valuable information to be in sight so that readers will not have to be inclined to visit all aspects of your page. It also makes it easier for them to find what they may be looking for.
  10. Post Titles. Post titles are very important. We learned that titles are what attracts readers to our post. They also give readers an indication of what posts are going to be about. These titles are also what allows our posts to show up in search engines.

These are just the top ten things that I have learned from Judi Graff’s visit to our class. There were several other items that I learned about that I will be more than willing to share with you. I encourage you to use what I have listed and apply it to your blog. Always look for ways to make your blog better. Change your layout, add more pages, provide contact information, and the list goes on. You can make your blog great if you put forth the effort to do so.

Thank you Judi Graff for everything you did for our Public Relations in Agriculture Class at Missouri State University. Your knowledge of blogs is  incredible, and I hope to one day be an exceptional blogger like you!

I encourage you to check out Judi’s blog, as well as follow her on Twitter @farmnwife.

Image

 

 

 

Advertisements

Comments

  1. That was definitely a great class…..I learned SO much. You have some suggestions here that I had even forgotten. I can’t wait to have some free time this week over break to actually make those changes to my blog!

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: